Created in 1999 by French entrepreneur, Gerald Ghislain, Histoires de Parfums pays tribute to that most lauded of French traditions - the fine, French art of perfume making ! Headquartered in Paris, Histoires de parfums is an independent family owned and operated "Maison de Parfums", where one mission reigns : to breathe new life into the time honored French tradition of weaving the unique vision of individual craftsmanship with the larger culture and heritage that inspired it ! In French, the words "Histoires de Parfums" have a dual meaning. The phrase translates literally as the "history of perfumes" while the word "histoire" also means "story", so the "story of perfumes". This dual meaning is the philosophy behind Histoires de Parfums: “Every great perfume is a memory and behind every great memory is a story”.